Michael Ritter

ADVA Optical Networking has a long history of developing innovative Optical+Ethernet transport solutions, and Michael helps to ensure the company’s Ethernet access solutions continue to satisfy current and emerging needs by driving ADVA’s long-term product portfolio and sales strategies. Michael assumed his current role, Vice President, Business Management Ethernet Access, in April 2003 after working in carrier business development. He has made more than 100 presentations at industry conferences, and his articles have been published in more than a dozen publications in the trade media.

Michael brought to ADVA eight years of experience working with the international service provider industry when he joined the company in August 2000. After leading a research and consulting team in telecommunications at the University of Würzburg in Germany, Michael served with Siemens Information & Communication Transport Networks as a product line manager for Synchronous Digital Hierarchy/Synchronous Optical Network (SDH/SONET) technology and then took over responsibility for strategic pricing.

Michael earned a master’s degree and doctorate in computer and communications science from Bayerische Julius-Maximilians Universtät Würzburg in Germany.