• 08.50

    • Chair' Introduction:

  • Probir Roy, Co-Founder & Director, PayMate, India
  • Topic

    • ASSESSING VIABLE VAS OFFERINGS

  • 09.00

    • CASE STUDY: Building the Customer Base and Generating new Revenue through Monetary Services for Communities

  • Aditya Menon, Executive Director & CTO,, Obopay Mobile Technology India Pvt Ltd., India
  • 09.30

    • Creating an M-Commerce Culture and Utilising the Mobile as a Payment Channel

    Suresh Anantpurkar, VP Products, mChek, India
  • 10.00

    • Exploring Mobile Web 2.0 – Taking the Internet Mobile

    Miltos Vidalis, Senior Director Content, Portals & Devices, Commercial Division, du, United Arab Emirates
  • 10.30

    • Networking Break & Exhibition Visit

  • 11.00

    • Innovative Messaging Services and Solutions – Making the most of SMS and MMS in an Increasingly Complex Environment

    Onur Baran Çağlar, Cofounder and General Manager, PozitimTechnology, Turkey
  • Topic

    • MOBILE ENTERTAINMENT AND INFORMATION PROVISION

  • 11.30

    • Viewing Mobile Communities and Social Networking as a key VAS Growth Area

  • Mezao Yedic , Community Services Product Manager, Vodafone, Turkey
  • 12.00

    • PANEL DISCUSSION: Localising Content for the End User and Personalising Preferences to Ensure a Wide Uptake of Services

    + expand

    • Panel Moderator: Nick Lane, Chief Researcher, Direct2 Mobile
    • Suresh T Kumar, Head - Global Business Development, NETXCELL
    • Prins Mhlanga, Managing Executive: Wireless Application Services Providers, Vodacom
    • Gian Luca Cioletti, Leader, Business Development, NOKIA CORPORATION
    • Marieza Undasan, Senior VP - Sales & Business Development, i-POP Networks Pte Ltd
  • 12.45

    • Networking Lunch & Exhibition Visit

  • 14.00

    • Confronting the Challenges Posed by Marketing in a Mobile Environment in Order to Achieve Differentiated Campaigns

  • Vikas Nambiar,, Regional Manager - Middle East, TIMw.e., FZ LLC, United Arab Emirates
  • 14.30

    • Personalising Subscriber Call Preferences through Enhanced Service Optionss

  • Hakki Goktas,, Managing Director,, Turk Dijital,Turkey
  • 15.00

    • PANEL DISCUSSION: Addressing the Demand for Targeted and Relevant Content to Defined Market Segments

    + expand

    • Panel Moderator: Nick Lane, Chief Researcher, Direct2 Mobile
    • Suresh T. Kumar, Head of Global Business Development, NETXCELL, India
    • Gian Luca Cioletti, Leader, Business Development, NOKIA CORPORATION
    • Miltos Vidalis, Senior Director Content, Portals & Devices, Commercial Division, du, United Arab Emirates
    • Mohammed AlSayed, Head of Content, Data, and Value-Added Services, Zain, The Kingdom of Saudi Arabia
  • 15.45

    • Networking Break & Exhibition Visit

  • 16.15

    • Exploring the Potential of PC2Mobile Converged Messaging to Add-Value and Depth to the Consumer Experience

  • Mirce Atanasovski, Business Development Specialist, Product and Development Departmen, T-Mobile, Macedonia
  • 16.45

    • Exploring the Next-Generation of Ringtone Offerings Breathing Life into a Proven Business Case

  • Steve Glanz, Senior VP Business Development, Vringo, USA
  • 17.15

    • Assessing how Established Content Players are Tackling the Mobile Proposition

  • Pankaj Thakar , CEO, Cellcast Asia Holdings, India
  • 17.45

    • End of Day Two